About Fisker Inc.
California-based Fisker Inc. is revolutionizing the automotive industry by developing the most emotionally desirable and eco-friendly electric vehicles on Earth. Passionately driven by a vision of a clean future for all, the company is on a mission to become the No. 1 e-mobility service provider with the world's most sustainable vehicles. To learn more, visit www. FiskerInc.com – and enjoy exclusive content across Fisker's social media channels: Facebook, Instagram, Twitter, YouTube and LinkedIn. Download the revolutionary new Fisker mobile app from the App Store or Google Play store.
Role Overview
We're seeking a CRM/Lifecycle Marketing Specialist with expertise in Salesforce Marketing Cloud to join our Munich-based European headquarters or another Fisker location in Europe. In this role, you'll oversee CRM campaigns (email, push, and SMS) in European regions, contributing to the development and execution of Fisker's CRM strategy. Your focus will be on expanding our customer base, enhancing engagement along the customer journey, and driving sales.
You'll shape the customer journey using Salesforce's Commerce Cloud and Marketing Cloud, leveraging your digital marketing skills to boost our growth. Your role will revolve around using data insights and a consumer-centric approach to elevate email marketing and other CRM activities.
When it comes to the latest best practices, tools and trends on CRM, no one is fooling you - you'll have fun keeping up to date here. You are an organizational talent, detail oriented and like to take responsibility. When you commit to something, it sticks - you can count on that.
The role is based in Munich, Germany or in another Fisker location in Europe.
What you will do:
Lead collaborative efforts with CRM team and cross-functional teams to execute innovative digital marketing using Salesforce Commerce Cloud and Marketing Cloud.
Take charge of Salesforce Marketing content deployment, create engaging lifecycle journeys, automate campaigns, and design attractive landing pages in Salesforce Marketing Cloud & Commerce Cloud.
Utilize HTML, CSS, and AMPscript to code highly personalized email templates and landing pages.
Leverage automation in Salesforce Marketing & Commerce Cloud to curate targeted campaigns for enhanced customer experiences.
Analyze campaign success using KPIs, extract data-driven insights, and optimize digital marketing strategies.
Foster seamless collaboration with design, development, and analytics teams for integrated execution.
Ensure data quality in Salesforce Commerce Cloud and Marketing Cloud by refining and enriching customer data for accuracy and reliability.
Basic Qualifications / Knowledge / Experience
You have 2-6 years of experience in CRM / Email Marketing ideally in an international environment and across different markets
Bachelor's Degree or higher in a related field
You have hands-on experience with email marketing tools (Salesforce Marketing Cloud or similar), campaign messaging, marketing automation, A/B testing and campaign analysis
You have a good knowledge of HTML, CSS and AMPscript
You have fun working with data and can interpret customer behaviour into actions to improve our campaigns and communicate insights effectively
You communicate fluently in English and in at least one other European language
You have a strong sense of ownership
You want to be part of a fast growing, fun, entrepreneurial, international team and want to change the future of the automotive industry then apply now.
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Job details
Title
Specialist, CRM/Lifecycle Marketing Europe
Employer
Fisker
Location
United States
Published
November 14, 2023
Application deadline
December 14, 2023
Job type
Junior
Field
HR
About the employer
Fisker Inc. is an American automotive company founded by Henrik Fisker and his wife Geeta Gupta-Fisker. Launched in 2016 and based in Southern California, Fisker Inc. is the successor to Fisker Automotive, which produced the Fisker Karma. Fisker Inc. is developing the Fisker Ocean, an electric sport utility vehicle (SUV) with an estimated range of 300–350 miles (480–560 km), with production expected to begin in late 2022. Until 2021, Fisker was working on the development of solid-state battery technologies that could enable as much as 500 mi (800 km) of range with a 1 minute charge.