Royal Melbourne Institute of Technology
Senior Manager, Marketing & Brand (Nationwide)
Closing in 9 days
Overview:
About RMIT Vietnam
RMIT is a global university of technology, design, and enterprise. We are global in footprint and even more importantly, we are global in mindset. We are committed to making a positive impact wherever we go. The wider our reach, the deeper our connections, the greater our impact.
RMIT University Vietnam (RMIT Vietnam) is a campus of RMIT University with 700 staff and 7,000 students, in three locations, and recently awarded one of the Best Companies to work for in Asia 2020. From a media perspective RMIT Vietnam enjoys a 40% share of voice in the sector. It brings a world-class education and globalised study environment to the heart of Asia, offering programs in business, technology, communication, design, fashion, and English language. It boasts an impressive range of extra-curricular activities that encourage students to innovate and network globally.
Degrees are awarded by RMIT in Australia and taught in English, enabling Vietnamese students (and visiting international students) the opportunity to receive an international education without having to leave home.
The role & key responsibilities
Reporting into the Director, Student Recruitment, Marketing, International, this role is responsible for leading the brand and marketing strategy to achieve the long-term strategic goals of the university.
The Senior Manager, Marketing and Brand (nationwide) drives strategies to reinforce and protect and enhance the university's brand position as a category leader. This includes leadership of connected plans across marketing acquisition, brand, and customer experiences to deliver growth targets and differentiate RMIT Vietnam across our domestic, regional and international markets.
As a Senior leader, this position will play an active role in partnering with key stakeholders and leaders across the university to uplift brand experiences for all audiences.
The Senior Manager will lead business transformation and new ways of working, implementing new marketing technology tools and available platforms to enhance operational efficiency and uplift customer experiences
For further information about this role, please click on the Job Description.
Key selection criteria
Culture
Our people make everything at the University possible. We encourage new approaches to work and learning, stimulating change to drive positive impact. RMIT exists to create transformative experiences for our students, getting them ready for life and work. You will be a part of a productive and collaborative team, who values working relationships and outcomes through open and inclusive planning, continuous information sharing and transparent work practices.
Benefits
To Apply
Please submit your CV and cover letter outlining your experience by clicking on the ‘Apply now' link.
Applications Close:1 thg 10 2023 11.59 pm
RMIT University Vietnam (RMIT Vietnam) is a campus of RMIT University. RMIT Vietnam is creating an innovative research, teaching and learning culture. We are committed to providing internationally recognised high-quality education and professional training for our students, clients and members of the community. As an internationally recognised Australian university based in Asia, RMIT Vietnam is assisting in the development of human resources capability in Vietnam and the region.
https: // www. rmit.edu.vn/about-us
Job details
Title
Senior Manager, Marketing & Brand (Nationwide)
Employer
Royal Melbourne Institute of Technology
Location
Australia
Published
September 14, 2023
Application deadline
October 14, 2023
Job type
Administration/Managerment
Field
Business and Economics,Education
About the employer
The Royal Melbourne Institute of Technology usually known as RMIT University is a research university established in Melbourne, Australia. The university has got a huge campus and has international recognition for providing brilliant vocational and professional education, applied research and other things. Francis Ormond laid the foundation for the university in 1887. It initially began as a night school where courses related to technology, art, and science were offered to students. The university was granted the title of the public university in 1992.
RMIT University enrols almost 87,000 students every year, including 34,347 international onshore and offshore students. University also earns $54.1 million through their research income.
The university holds 11th rank in the whole world in the field of art and design subjects. The main campus of RMIT University is in the centre of Melbourne city and has got huge heritage value as the campus is located in the oldest section of the city. Other two campuses of the university in Australia are Bundoora Campus and Brunswick Campus. It also has two regional sites and two campuses in Vietnam and a centre in Spain. Since then the campus has developed to 87 buildings.
The unique feature of RMIT University is that there are no boundary walls and the whole of the university is spread along with the six city blocks covering a huge area of about 720,000 sqm.
The strength of the alumni community of RMIT University is more than 437,000 graduates who are currently working across 130 countries. Some of the well-known alumni of the university are Jim Stynes, famous charity worker; James Wan, movie director and writer; Lydia Lassila, Australian winter Olympic gold medalist; Charles Billich, famous Australian artist and Australian animator Felix Colgrave.