Lead Salesforce CDP Developer

Job Description

This role is part of the fast-growing Consulting and Integration services Organization at Epsilon. The team's core objective is to drive business growth and deepen client relationships by transforming how Epsilon's customers use and maximize their investments around machine learning and AI and customer data platforms. Client integration will come in many forms including customer websites, call centers, email systems, mobile application, print channels, and many other customer touch points. We do this through our partnership by delivering world class development, integration, and marketing expertise. We are passionate, client-centric, business leaders who seek to deliver meaningful revenue-generating and cost-saving results.

Brief Description of Role :

We are looking for an experienced Salesforce Lead Developer who will play the role as a dev lead and also a hands-on developer to manage the implementation, development, and operations of Salesforce Interaction Studio and CDP and other CDPs as needed.

  • Become Client's technical expert in deploying and maintaining the recommendation and on-site personalization engine.
  • Build custom experiences for personalization, testing and product recommendations across Client's brand websites and email campaigns.
  • Set up campaigns in SaaS engine platform to help brands execute cross- channel (site, email, social) promotions and messages.
  • Lead development of JS implementations and CSS templates for brand use of on-site a/b testing experiences
  • Test and validate campaign execution with goals of developing best practices in activation and performance measurement
  • Assist with reporting needs to help business understand adoption and performance with data analysis, query development, and troubleshooting data issues
  • Manage inbound and outbound integrations of the platform across the organization
  • Identify growth opportunities for brands usage of personalization through knowledge sharing, technical integrations, and expansion of channel activations
  • Prioritize, plan and deliver projects to create business impact while setting a high bar for scientific rigor
  • Provide technical guidance to other development teams and oversee the technical aspects of the solution
  • Always take all software best practices into consideration. E.g. infrastructure cost, security, scalability, feature extensibility, ease of maintenance, etc.
  • Up to date on new technologies and software development practices
  • May also be asked to learn and work on other CDPs like Blueconic, AEP, Tealium's Audiencestream, etc.
  • Qualification

    The followings are required:

  • Computer Science or related field with 5+ years of relevant experience
  • Experienced in front end development with JavaScript, Angular, Node.js, TypeScript, CSS/SASS and Serverless frameworks
  • Experience or exposure with Salesforce marketing cloud, Interaction Studio and Salesforce CDP
  • Experience with Adobe RTCDP, Blueconic is nice to have.
  • Tech Stack: EMR, EC2, Lambda, S3, Cloudwatch, CLI, SNS, SQS, Sagemaker, Elasticsearch, ElastiCache, Glue, DynamoDB, Athena, Redshift, Kinesis, Kafka, Spark, Jenkins
  • Willingness to use any programming language but the ones mostly used are: Python, Shell, Java
  • Strong object oriented software development background
  • Extensive experience building APIs or services such as RESTful services
  • Attention to detail in design, documentation, and test coverage of what you build
  • Strong written and verbal communication skills, team player.
  • Strong analytical and leadership skills
  • Ability to work on multiple assignments concurrently
  • In addition, the candidate should have strong business acumen, and interpersonal and communication skills, yet also be able to work independently.
  • Additional Information

    About Epsilon

    Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Epsilon accelerates clients' ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. The company's industry-leading technology connects advertisers with consumers to drive performance while respecting and protecting consumer privacy. Epsilon's people-based identity graph allows brands, agencies and publishers to reach real people, not cookies or devices, across the open web. For more information, visit epsilon.com.

    When you're one of us, you get to run with the best. For decades, we've been helping marketers from the world's top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon's best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC:

  • Our Culture : https: // www. epsilon.com/us/about-us/our-culture-epsilon
  • Life at Epsilon : https: // www. epsilon.com/us/about-us/epic-blog
  • DE &I: https: // www. epsilon.com/us/about-us/diversity-equity-inclusion
  • CSR : https: // www. epsilon.com/us/about-us/corporate-social- responsibility
  • Great People Deserve Great Benefits

    We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

    Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process.



    Job details


    Lead Salesforce CDP Developer




    United States


    June 11, 2024

    Application deadline

    November 12, 2023

    Job type



    Marketing & Sale

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