SK

Skydio

Director, Product Marketing

Skydio is the leading US drone company and the world leader in autonomous flight, the key technology for the future of drones and aerial transportation. The Skydio team combines deep expertise in artificial intelligence, best-in- class hardware and software product development, and operational excellence to empower a broader, more diverse audience of drone users - from action sports enthusiasts to first responders to insurance claims adjusters.

About the role:

We are looking for a talented Director of Product Marketing eager to help us build and execute the go-to-market strategy for Skydio's breakthrough autonomous drone solutions in the enterprise and public sector segments.

As a Director of Product Marketing (Director, PMM) you will be responsible for crafting compelling messaging to educate and excite customers and industry influencers about the value of Skydio. You will equip Sales, Marketing, and Business Development teams with sales tools and marketing material to position the product, business outcomes, and competitive differentiators that will drive funnel growth and accelerate sales. You will conduct business analysis to assess market opportunity and drive pricing and packaging strategy for your products. Finally, you will be a cross-functional leader as we launch new products to market.

How you'll make an impact:

  • Conduct market research to understand market drivers, target audiences and competitive landscape
  • Work closely with Product Management and Engineering to craft clear messaging conveying the value of Skydio
  • Build the content strategy to capture key strategic verticals and customer use cases
  • Create compelling, high-quality sales and marketing content
  • Conduct business analysis to understand TAM, win-loss dynamics
  • Drive the pricing and packaging strategy for your products
  • Lead product launches, ensuring that all go-to-market stakeholders are properly enabled
  • Work closely with the Marketing team to permeate proper messaging across all communication vehicles
  • Support funnel growth activities, such as SEO, social media, marketing campaigns, and technology events
  • Present to sales and customers at both internal and external events
  • Interact with customers to gain insights and help perfect your own strategy
  • Benchmark and assess the impact of your work against key business metrics
  • What makes you a good fit:

  • 10+ years of experience in B2B technology roles
  • Experience marketing to enterprise, state & local, and federal government customers
  • Computer science / engineering / technical undergrad degree
  • MBA or equivalent experience (e.g., 2+ years of management consulting experience)
  • Track record developing messaging that translates technology into business value
  • Understanding of cloud services and subscription business models
  • Being a self-motivated professional capable of thriving in fast-paced environments
  • Exceptional leadership skills to drive execution of cross-functional efforts
  • First-hand UAS experience, knowledge, and enthusiasm preferred
  • Compensation Range : The annual base salary range for this position is $144,500 - 215,000. Compensation will vary based on factors, including skill level, proficiencies, transferable knowledge, and experience. In addition to base salary, Skydio full-time employees are eligible to enroll in our benefit plans and take advantage of a variety of incentives and stipends.

    For some positions the pay may be dependent upon the individual's regional location.

    #LI-TP1

    At Skydio we believe that diversity drives innovation. We have created a multidisciplinary environment that embraces the power of diverse perspectives to create elegant solutions for complex problems. We are committed to growing our network of people, programs, and resources to nurture an inclusive culture.

    As such, we do not make hiring or other employment-related decisions on the basis of an applicant or employee's race, color, ethnicity, national origin, citizenship, sex/gender (including pregnancy, childbirth, breastfeeding and related medical conditions), gender identity or expression, age, religion, disability status, sexual orientation, marital status, medical condition, genetic information or characteristics, veteran, military or family status, or other classifications protected by applicable federal, state or local anti- discrimination laws.

    For positions located in the United States of America, Skydio, Inc. uses E-Verify to confirm employment eligibility. To learn more about E-Verify, including your rights and responsibilities, please visit https: // www. e-verify.gov/

    Job details

    Title

    Director, Product Marketing

    Employer

    Skydio

    Location

    United States

    Published

    July 08, 2024

    Application deadline

    June 30, 2023

    Job type

    Senior

    Field

    Engineering

    About the employer

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