Director of Marketing

Expired

What makes a great company? Is it the products it produces, its reputation, its culture? At Victorious, we know it's our people.

Our people-first ethos permeates every aspect of our company — from practicing radical integrity to empowering each other to do our best work. This approach attracts the sharpest minds in the industry and creates a culture that places empathy and kindness squarely in the middle of our commitment to rigorous methodologies. These values ennoble our team with a passion and loyalty that move us toward the long horizon of sustainable success — for our customers, and for us.

We are currently seeking a dynamic and experienced Director of Marketing to join our team. In this role, you will have the opportunity to build and lead a high-performing marketing team, shape our brand positioning, and drive our marketing strategy to new heights. You will be responsible for executing on marketing KPIs, growing our brand, and building Victorious's dominance as the industry-leading search-first marketing organization.

THE EXPECTATION:

Evaluate, diagnose, and improve Victorious's current marketing systems and strategies, including marketing automation, workflows, campaigns, and reporting within Hubspot.

Empathetically manage a team of marketers by investing in their continued education and effectiveness within their respective roles. Foster a collaborative and results-oriented team culture that embraces feedback, accountability, and continuous process improvement.

Build and manage the execution of annual marketing plans in line with Victorious's growth objectives, striking a balance between long-term strategic brand building, mid-term lead generation and nurturing, and quick wins designed to achieve specific targets.

Optimize the revenue funnel, oversee pacing across revenue acquisition channels, and strategically plan investments across all channels to maximize performance.

Identify and develop effective strategies for untapped marketing channels or partnerships, expanding Victorious's lead generation and brand awareness campaigns.

Continuously experiment and test new distribution strategies with a lean approach, keeping Victorious at the forefront of the market and relevant to its target audiences.

Enhance the customer journey to drive full-funnel acquisition, retention, and other key lifecycle marketing outcomes.

Drive brand engagement and cultivate evangelists among our ideal buyer personas, target accounts, and customers through campaigns designed that effectively convey our brand story and unique value proposition.

Develop and execute marketing plans for launching new services or entering new market segments with existing services.

Empower Victorious's sales team to effectively sell Victorious's services and integrate sales enablement needs into marketing plans and prioritization to drive marketing and sales alignment.

REQUIRED SKILLS & EXPERIENCE:

Strong leadership skills with a track record of managing teams to achieve target KPIs.

Ability to articulate a clear leadership philosophy and strategy for team growth.

Expertise in bringing marketing functions and professionals together to align on strategies.

Deep understanding of brand positioning and the power of brand in decision-making.

Experience in developing and executing marketing plans that achieve results.

Strong project management skills and the ability to align marketing projects with business goals.

We appreciate your interest in us here at Victorious. While we are interested in every qualified candidate, unfortunately, we cannot sponsor visas. We are open to applicants who are based and authorized to work for any employer in the United States.

YOU WILL LOVE WORKING HERE AND THRIVE IF:

You are self-motivated. You don't need to be tightly managed to be successful, yet you understand the importance of following processes and communication. You don't need to be fired up; you're self-motivated by an inner drive to produce the best results and to be part of creating something great.

You give a sht about your work. You believe in the inherent value of work and your role in helping a team succeed. You hate cynicism and are always looking to become a better version of yourself. Ego isn't an issue for you because you know feedback is the fastest way to improve.

You demonstrate radical integrity. You take your responsibilities seriously, even if they're difficult or uncomfortable. You do what you say you'll do and you're always honest. Coworkers can rely on you to deliver and management never worries about your work ethic.

ALONG WITH AN AMAZING PLACE TO WORK, WE OFFER:

Excellent Medical / Dental / Vision / Life / LTD Insurance

401(k)/Roth Retirement Plan & Company Match

100% Remote Work Environment

Unlimited Paid Time Off

Company-Paid Holidays + Wellness Days

Company-provided work equipment

Robust SEO Training Program

Monthly Remote Work Stipend

Monthly Holisticly Wellness Credit

Charitable Donation Company Match

A LITTLE BIT ABOUT US:

Victorious is no ordinary SEO digital agency. We are redefining the role SEO plays in building a thriving business, and our core belief informs everything we do. If we stay true to the best interests of our customers and the members of our team, we will all succeed — together.

To learn more about us, please visit our website at victoriousseo.com