Posting Details

Posting Details

Job Title Assistant Director of Marketing and Branding

Department UNIVERSITY MARKETING Position Number FP142A Location Norfolk, VA Job Summary

The Assistant Director of Marketing and Branding is responsible for enhancing the University's image by supporting university-wide integrated marketing campaigns and high-level university initiatives. The Assistant Director of Marketing and Branding oversees student Monarch brand ambassadors and involves students in ODU marketing projects. They ensure consistency of the ODU brand across various channels.

Position Type FullTime Type of Recruitment General Public Minimum Qualifications

Masters Degree in Marketing, Advertising, Communications, Business Administration or other related field, or equivalent combination of education and experience.

Working knowledge of branding, marketing and communication tactics and strategies.

Working knowledge of advertising mediums, tactics, and operations.

Exceptional oral and written communications skills.

Some skill in using multimedia tools such as Adobe Creative Suite and PowerPoint

Demonstrated skill in working effectively in a team setting to achieve goals.

Demonstrated ability to implement policies and procedures effectively within a decentralized setting.

Demonstrated ability to cultivate and maintain effective relationships with University departments, faculty, staff, and students and outside vendors, agencies and contacts.

Demonstrated ability to use the web, news media and social networking sites for marketing purposes.

Knowledge of project research, creative brief development, messaging, and effective ideation for application across print and digital media.

Demonstrated ability to lead multiple projects simultaneously and work independently.

Preferred Qualifications

Considerable professional experience in copywriting and development of creative content for marketing and advertising campaigns.

Some knowledge of web accessibility standards and multimedia and HTML5 development processes.

Considerable experience with branding, marketing and communications in a professional setting.

Working experience in a marketing or desktop publishing environment

Project management experience

Supervisory experience

Conditions of Employment

Job Open Date 05/11/2023 Open Until Filled No Application Review Date 05/31/2023 Job Close Date 05/31/2023 Special Instructions to Applicants / Additional Materials Required

Please provide a portfolio with samples of work.

Criminal Background Check The final candidate is required to complete a criminal history check. Department Information

The mission of the Office of University Communications is to promote the academic purpose and strategic initiatives of Old Dominion University among its many constituents by communicating the University's accomplishments, sharing its vision for the future and engaging these publics in partnerships to achieve its goals.

Equity Statement

It is the policy of Old Dominion University to provide equal employment, educational and social opportunities for all persons, without regard to race (or traits historically associated with race including hair texture, hair type, and protective hairstyles such as braids, locks, and twists), color, religion, sex or gender (including pregnancy, childbirth, or related medical conditions), national origin, gender identity or expression, age, veteran status, disability, political affiliation, sexual orientation or genetic information. Individuals from minoritized communities, women, veterans and individuals with disabilities are encouraged to apply.

Reasonable Accommodation Request

If you are an individual with a disability and require reasonable accommodation, please contact the Office of Institutional Equity & Diversity at (757) 683-3141.

Pay Transparency Nondiscrimination Provision

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or © consistent with contractor's legal duty to furnish information.

ODU Statement

Old Dominion University, located in Norfolk, is Virginia's forward-focused public doctoral research university with more than 23,000 students, a top R1 research ranking, rigorous academics, an energetic residential community and initiatives that contribute $2.6 billion annually to Virginia's economy.

Applicant Documents

Required Documents

Resume

Cover Letter/Letter of Application

Media Portfolio

Optional Documents

Writing Sample 1

Supplemental Questions

Required fields are indicated with an asterisk ().